At-a-Glance Comparison

Get a look at the differences between Nielsen Pulse and Toluna Influencers with this overview of their features and benefits.

Nielsen PulseToluna Influencers
Nielsen Pulse
  • Run by Nielsen, a global market research company with over 100 years in the business
  • Earning is passive — once set up, points accumulate automatically every day
  • One-time setup bonuses available for connecting devices and streaming platforms
  • Available on Android and iOS; connected TV devices can also be registered
  • Rewards come in the form of brand vouchers and gift cards
  • No joining fee, and you'll never be asked for credit card information
  • Participation helps inform how media companies and brands understand consumer behavior
Toluna Influencers
  • 500 sign up bonus points
  • High frequency of survey invites
  • Low cashout threshold of $5
  • "Giftie" instant win game
  • A+ Better Business Bureau rating
  • 2.5 million active members
Nielsen Pulse Yes Toluna Influencers Yes
Nielsen Pulse No Toluna Influencers No
Nielsen Pulse Yes Toluna Influencers No
Nielsen Pulse No Toluna Influencers No
Nielsen Pulse No Toluna Influencers No
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Rating Comparison

Which is better, Nielsen Pulse or Toluna Influencers? See how their expert and user ratings compare.

Nielsen PulseToluna Influencers
Nielsen Pulse
[4/5]
Toluna Influencers
[4.5/5]
Nielsen Pulse
[3/5]
Toluna Influencers
[4/5]
Nielsen Pulse
[4/5]
Toluna Influencers
[4/5]
Nielsen Pulse
[/5]

Read 0 Reviews

Toluna Influencers
[4.5/5]

Read 1 Reviews

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Rewards Comparison

Compare Nielsen Pulse rewards and Toluna Influencers rewards to see how their redemption options stack up.

Nielsen PulseToluna Influencers
Nielsen Pulse No Toluna Influencers No
Nielsen Pulse No Toluna Influencers No
Nielsen Pulse No Toluna Influencers No
Nielsen Pulse No Toluna Influencers Yes
Nielsen Pulse No Toluna Influencers No
Nielsen Pulse No Toluna Influencers Yes
Nielsen Pulse No Toluna Influencers No
Nielsen Pulse No Toluna Influencers No
Nielsen Pulse Yes Toluna Influencers No
Nielsen Pulse No Toluna Influencers No
Nielsen Pulse No Toluna Influencers Yes
Nielsen Pulse No Toluna Influencers No
Nielsen Pulse Yes Toluna Influencers No
Nielsen Pulse No Toluna Influencers No
Nielsen Pulse No Toluna Influencers No
Nielsen Pulse No Toluna Influencers No
Nielsen Pulse No Toluna Influencers No
Nielsen Pulse No Toluna Influencers No
Nielsen Pulse No Toluna Influencers Yes
Nielsen Pulse No Toluna Influencers Yes
Nielsen Pulse No Toluna Influencers No
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Opportunities Comparison

Compare how you can earn money with Nielsen Pulse and Toluna Influencers and find your next side hustle.

Nielsen PulseToluna Influencers
Nielsen Pulse No Toluna Influencers No
Nielsen Pulse No Toluna Influencers No
Nielsen Pulse No Toluna Influencers No
Nielsen Pulse No Toluna Influencers No
Nielsen Pulse No Toluna Influencers Yes
Nielsen Pulse No Toluna Influencers No
Nielsen Pulse Yes Toluna Influencers No
Nielsen Pulse No Toluna Influencers No
Nielsen Pulse No Toluna Influencers Yes
Nielsen Pulse No Toluna Influencers Yes
Nielsen Pulse No Toluna Influencers No
Nielsen Pulse No Toluna Influencers No
Nielsen Pulse No Toluna Influencers No
Nielsen Pulse No Toluna Influencers No
Nielsen Pulse No Toluna Influencers No
Nielsen Pulse No Toluna Influencers No
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Service & Snafus

Learn about customer service and potential issues with Nielsen Pulse and Toluna Influencers before you sign up.

Nielsen PulseToluna Influencers
Nielsen Pulse

Nielsen Pulse offers email-based support for US panelists at uspulsesupport@nielsen.com. The website also includes a Contact Us page with the same email address. There's no live chat or phone support listed.

The terms also allow panel members to contact Nielsen directly to request account deletion if they choose to leave.

Given that Nielsen is a large, established company, their support infrastructure should be reasonably reliable — though response times are not published, and the absence of live chat may be frustrating for users with urgent account issues.

Toluna Influencers

On the odd chance that you have any issues with the Toluna paid survey program, you will find their customer service department to be top notch. They are super fast at responding to any inquiries and act quickly to resolve any and all issues, no matter how big or small.

Nielsen Pulse

The biggest sticking point for many users will be the privacy trade-off. The app requires you to grant location permissions, notifications, and install a research VPN on your device. Nielsen uses this access to track your device usage, web activity, streaming behaviour, and purchases. The terms explicitly state that this can include sensitive personal information such as race and ethnicity.

You also won't know if you qualify until after you complete the eligibility survey. Those who don't qualify are put on a waitlist, with no guarantee of ever being admitted to the panel.

Membership is household-wide by agreement. When you sign up, you're agreeing on behalf of all household members whose devices the app is installed on — and you're required to inform them and get their consent before doing so.

People employed by TV networks, cable or satellite providers, digital media platforms, or other media companies are not eligible to join. You also must keep your panel membership confidential and are not permitted to publicly identify yourself as a participant — including in app store reviews.

Points expire after 12 months and have no cash value. If you leave the panel for any reason, any unredeemed points are forfeited. Nielsen can also modify or discontinue the rewards program at any time.

Toluna Influencers

There isn't too much not to like at Toluna, but one sticking point with the program is that your points will expire in six months after being awarded. This is to incentivize you to keep taking surveys, but if you don't stay on top of things you can miss on out on previously awarded points.

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Final Verdict

See our closing thoughts to help you decide if Nielsen Pulse or Toluna Influencers is better for you.

Nielsen PulseToluna Influencers
Nielsen Pulse

Nielsen Pulse is one of the more straightforward passive earnings programs out there. You install the app, go through a brief setup, and points accumulate on their own. There's no survey grind, no daily check-ins, and no tasks to complete. For the right person, it genuinely is close to set-it-and-forget-it income.

The catch, of course, is that what you're trading for those rewards is fairly deep access to your device activity. The research VPN in particular is something that gives users pause, and rightfully so. Nielsen has a long track record and a legitimate reason for collecting this data, but you should go in with clear expectations about what you're sharing.

If you're comfortable with the data sharing arrangement and you pass the eligibility survey, Nielsen Pulse is worth a spot on your phone. It's a credible program from a credible company, and passive rewards without any active effort are hard to beat.

Toluna Influencers

Toluna is easily one of the largest survey companies, with millions of members. After being a part of the program, it is easy to see why they're so popular. Highly professional customer service and surveys on some of the world's biggest brands with great payouts makes Toluna a favorite among survey takers.

In addition, there are plenty of other ways to increase your earnings with their awesome loyalty program, mini-surveys, and fun instant win games and sweepstakes.

Toluna comes highly recommended and should be part of your multi-program approach if you want to make money and not be worried about getting paid.

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