At-a-Glance Comparison

Get a look at the differences between Nielsen Pulse and Cashwalk with this overview of their features and benefits.

Nielsen PulseCashwalk
Nielsen Pulse
  • Run by Nielsen, a global market research company with over 100 years in the business
  • Earning is passive — once set up, points accumulate automatically every day
  • One-time setup bonuses available for connecting devices and streaming platforms
  • Available on Android and iOS; connected TV devices can also be registered
  • Rewards come in the form of brand vouchers and gift cards
  • No joining fee, and you'll never be asked for credit card information
  • Participation helps inform how media companies and brands understand consumer behavior
Cashwalk
  • Earn points for every step
  • At 1,000 step milestones, up to 6,000 steps, watch a video to earn more points
  • Cash in for gift cards, starting at $5.00 for 5,000 points
  • You can earn through surveys, offers, games
  • Add a few more points with the daily lottery
Nielsen Pulse Yes Cashwalk Yes
Nielsen Pulse No Cashwalk Yes
Nielsen Pulse Yes Cashwalk No
Nielsen Pulse No Cashwalk Yes
Nielsen Pulse No Cashwalk No
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Rating Comparison

Which is better, Nielsen Pulse or Cashwalk? See how their expert and user ratings compare.

Nielsen PulseCashwalk
Nielsen Pulse
[4/5]
Cashwalk
[4.5/5]
Nielsen Pulse
[3/5]
Cashwalk
[3.5/5]
Nielsen Pulse
[4/5]
Cashwalk
[3.5/5]
Nielsen Pulse
[/5]

Read 0 Reviews

Cashwalk
[4/5]

Read 8 Reviews

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Rewards Comparison

Compare Nielsen Pulse rewards and Cashwalk rewards to see how their redemption options stack up.

Nielsen PulseCashwalk
Nielsen Pulse No Cashwalk No
Nielsen Pulse No Cashwalk No
Nielsen Pulse No Cashwalk No
Nielsen Pulse No Cashwalk No
Nielsen Pulse No Cashwalk No
Nielsen Pulse No Cashwalk No
Nielsen Pulse No Cashwalk No
Nielsen Pulse No Cashwalk No
Nielsen Pulse Yes Cashwalk Yes
Nielsen Pulse No Cashwalk Yes
Nielsen Pulse No Cashwalk Yes
Nielsen Pulse No Cashwalk Yes
Nielsen Pulse Yes Cashwalk Yes
Nielsen Pulse No Cashwalk Yes
Nielsen Pulse No Cashwalk No
Nielsen Pulse No Cashwalk No
Nielsen Pulse No Cashwalk No
Nielsen Pulse No Cashwalk No
Nielsen Pulse No Cashwalk No
Nielsen Pulse No Cashwalk No
Nielsen Pulse No Cashwalk No
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Opportunities Comparison

Compare how you can earn money with Nielsen Pulse and Cashwalk and find your next side hustle.

Nielsen PulseCashwalk
Nielsen Pulse No Cashwalk No
Nielsen Pulse No Cashwalk Yes
Nielsen Pulse No Cashwalk No
Nielsen Pulse No Cashwalk No
Nielsen Pulse No Cashwalk Yes
Nielsen Pulse No Cashwalk No
Nielsen Pulse Yes Cashwalk No
Nielsen Pulse No Cashwalk Yes
Nielsen Pulse No Cashwalk Yes
Nielsen Pulse No Cashwalk No
Nielsen Pulse No Cashwalk No
Nielsen Pulse No Cashwalk No
Nielsen Pulse No Cashwalk No
Nielsen Pulse No Cashwalk Yes
Nielsen Pulse No Cashwalk Yes
Nielsen Pulse No Cashwalk No
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Service & Snafus

Learn about customer service and potential issues with Nielsen Pulse and Cashwalk before you sign up.

Nielsen PulseCashwalk
Nielsen Pulse

Nielsen Pulse offers email-based support for US panelists at uspulsesupport@nielsen.com. The website also includes a Contact Us page with the same email address. There's no live chat or phone support listed.

The terms also allow panel members to contact Nielsen directly to request account deletion if they choose to leave.

Given that Nielsen is a large, established company, their support infrastructure should be reasonably reliable — though response times are not published, and the absence of live chat may be frustrating for users with urgent account issues.

Cashwalk

Cashwalk offers customer support at support@cashwalk.io.

Cashwalk also has an active and supportive online community where users posts tips, challenges, and other useful information to help motivate you to walk while earning more in Cashwalk.

Nielsen Pulse

The biggest sticking point for many users will be the privacy trade-off. The app requires you to grant location permissions, notifications, and install a research VPN on your device. Nielsen uses this access to track your device usage, web activity, streaming behaviour, and purchases. The terms explicitly state that this can include sensitive personal information such as race and ethnicity.

You also won't know if you qualify until after you complete the eligibility survey. Those who don't qualify are put on a waitlist, with no guarantee of ever being admitted to the panel.

Membership is household-wide by agreement. When you sign up, you're agreeing on behalf of all household members whose devices the app is installed on — and you're required to inform them and get their consent before doing so.

People employed by TV networks, cable or satellite providers, digital media platforms, or other media companies are not eligible to join. You also must keep your panel membership confidential and are not permitted to publicly identify yourself as a participant — including in app store reviews.

Points expire after 12 months and have no cash value. If you leave the panel for any reason, any unredeemed points are forfeited. Nielsen can also modify or discontinue the rewards program at any time.

Cashwalk

Cashwalk does not offer cash redemption or virtual Visa. It should be called ‘Giftcardwalk,’ but that just doesn’t sound as fun!

The non-walking earning options in CashWalk are the same as you'll find in other apps (like Pollfish, etc), so are not worth doing in Cashwalk.

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Final Verdict

See our closing thoughts to help you decide if Nielsen Pulse or Cashwalk is better for you.

Nielsen PulseCashwalk
Nielsen Pulse

Nielsen Pulse is one of the more straightforward passive earnings programs out there. You install the app, go through a brief setup, and points accumulate on their own. There's no survey grind, no daily check-ins, and no tasks to complete. For the right person, it genuinely is close to set-it-and-forget-it income.

The catch, of course, is that what you're trading for those rewards is fairly deep access to your device activity. The research VPN in particular is something that gives users pause, and rightfully so. Nielsen has a long track record and a legitimate reason for collecting this data, but you should go in with clear expectations about what you're sharing.

If you're comfortable with the data sharing arrangement and you pass the eligibility survey, Nielsen Pulse is worth a spot on your phone. It's a credible program from a credible company, and passive rewards without any active effort are hard to beat.

Cashwalk

If you walk at all, Cashwalk offers you the opportunity to earn gift cards for every step. Remember too that Cashwalk tracks steps, not distance, so you get points on a treadmill, playing basketball, or vacuuming the house.

As long as you have your phone on you while you’re moving, you will earn passive income through Cashwalk and it will motivate you to walk more to improve your health and feel better, every day!

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